NYC Job Opp.: VP, Strategic Marketing
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03-16-2006, 07:57 PM
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NYC Job Opp.: VP, Strategic Marketing
Publication or Company: Independent NY Record label Industry: Marketing, Music Salary: Very Competitive Benefits: 401K, Bonuses Job Duration: Full Time Job Requirements: We are seeking an experienced and innovative VP, Strategic Marketing for our client - a leading independent record label. Reporting to the SVP, Marketing the VP is responsible for the overall development, management and execution of all strategic integrated marketing programs for the label. The VP position is an integral member of the senior executive team and is responsible for a staff of 3. Additional responsibilities include overseeing, developing, and managing key promotional relationships; forging new marketing partnerships and channels; expanding the Company’s efforts in e-commerce; and creating new opportunities for branded entertainment, sponsorships and revenue. The position also oversees and integrates online and offline partnership efforts working closely with all departments including, but not limited to, sales, A&R, radio promotions, business development and senior management. The VP, Strategic Marketing must have experience in establishing and maintaining business building relationships with online entertainment partners, while expanding marketing and promotional relationships with e-commerce partners (i.e. digital, subscription services, and mobile technology providers). Experience in the development and pitch promotional areas is necessary. The ability to develop new revenue resources through ad supported campaigns and/or sponsorships is also required. The ideal candidate must be results oriented, with a proven ability to excel in the entertainment marketing landscape. A minimum of 12 to 15 years of entertainment marketing or business development experience is required (specific experience with integrated marketing program development and promotions is ideal). A solid knowledge and passion for music is a must. BA required - MBA preferred. Please contact: Keisha Drechsler Vice President SRI, Strategic Recruiting Inc. Keisha@srisearch.com About Our Company SRI is an extablished recruiting firm with dedicated practice area's in marketing, media, communications / Page Ranking, fashion, HR and Finance. Contact: Keisha Drechsler Email Address: keisha@srisearch.com Address: 11 Penn Plaza New York, NY 10001 USA Phone 212-465-8300, x205  |
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