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Old 12-29-2007, 06:03 PM   #1 (permalink)
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Umi Marcano Article

Hardluck dey Umi....

No Love for Synergy Soca Star

So, in the midst of all the nonsensical radio chatter that passes for sensible and informative radio commentary, there were reports last week that Synergy Soca Star Umi Marcano had signed a deal with VH1 for his song Flavour For Love to be the soundtrack for the new season of Flava Flav's reality show Flava of Love.

For those who don't know, Synergy is a local version of MTV in these here parts, and the Soca Star reality series is a competition akin to American Idol, where wannabe soca singers vie for the ultimate title, a car, video shoot and other sundries.

Marcano's winning song Move that Body, was a local hit for the 2007 Carnival and earned him endorsement deals with local retail chain Francis Fashions. He followed it up with a video a few months later. Now, as we are entering the 2008 Carnival season, he needs to maintain the hype which will get him airplay and ultimately gigs which will enable him to "eat ah bread" as they say.

So, the story of him getting the title track for a show that has a mass audience and has created spin-offs like I Love New Yorkwas big news and a real coup for Marcano. He even capitalised on the announcement by releasing the song to the radio stations, who were excited to play it for their listeners.

Thing is, the rejoicing may have been premature. In conversation with Question Mark Entertainment, the people who brokered the deal with VH1, we learned that the song was signed to the production company who will put it on placement. The song will not, however, be the title track, since the practice of replacing a recognisable title track with an unknown one for so popular a show is simply not done.

So why the misinformation? Was it to get the song played? To get gigs? Isn't the fact that it got placed enough cause for celebration? *sigh*
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Old 12-29-2007, 06:04 PM   #2 (permalink)
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this is the song:

"Flavour For Love"
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Old 12-29-2007, 06:45 PM   #3 (permalink)
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one of the best talent i have heard from tnt in recent times. could be one to keep an eye on for the future.
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Old 01-02-2008, 06:35 PM   #4 (permalink)
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Where's dude from? NY? not much of an accent. But always feeling his vibes, right in line with the style I bust.
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Old 01-02-2008, 07:27 PM   #5 (permalink)
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Originally Posted by gunta View Post
this is the song:

"Flavour For Love"
I like ,...


dance.. this tune is for ..
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Old 01-02-2008, 09:33 PM   #6 (permalink)
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Originally Posted by Amon View Post
Where's dude from? NY? not much of an accent. But always feeling his vibes, right in line with the style I bust.
He from Trinidad, but he have a Rnb/Soca style in his chunes
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Old 01-02-2008, 11:13 PM   #7 (permalink)
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Originally Posted by gunta View Post
He from Trinidad, but he have a Rnb/Soca style in his chunes


Rnb/soca ??

Do you have the style in caribbean islands .. all around there ?
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